National IT Industry Promotion Agency (NIPA : http://www.nipa.kr) which leads IT in Korea opened the Digitalpavilion at DMC (Digital Media City), Sangam-dong. It promotes Korea’s IT industry's status and new technologies and products. The Digitalpavilion has been performing functions and roles representing Korea at IT exhibition hall where it has over 150,000 international visitors and VIPs every year.

The Digitalpavilion is a multi-exhibition hall where it consists of the latest technology, products and a lifestyle that is connected with the world of the future. Visitors can experience the new and wonderful future life by looking, touching and utilizing the latest products. Moreover, Digitalpavilion provides IT field trips and education programs with real life experiences for children who will become human resources in the future IT industry.